Ask ChatGPT who's best in your category.
Are you there?
If AI names your competitors and skips you, you've got a story problem. The robots just exposed it. In 90 days you get your story nailed down in writing, an AI-native website, and AI naming you 2X as often on your buyers' top 10 questions. All three are our contract. Miss the AI number and we keep working on our dime.
On the clarity call we run your Brand Signal Score live, including whether AI names you in your category, so you leave with a number either way.
01
What's actually happening
The robots read everything in your category and can't tell you apart from the solutions you're losing to. Same words. Same claims. Same "AI-powered" sprinkled on top. AI does what any buyer does when nothing stands out: it recommends whoever it understands best.
101 agencies will sell you AI-generated blog posts to try to fix that. They won't. More content about an unclear story is more of the same invisible thing. Volume stopped being the moat when AI brought the cost of content to zero. Perspective is the moat now.
02
How we fix it
I'm Greg Rosner. I'm a messaging therapist for CEOs. I wrote StoryCraft for Disruptors and I built the Magnetic Messaging Framework. For 90 days we pull the truth out of you: why your customers love your solution and win with it, and why the old way is broken. Then we broadcast it across the whole web, way beyond your website, so AI can't answer your buyers' question without you in it.
03
In 90 days, these are the outcomes we guarantee
- 1Guaranteed
Your story, nailed down in writing.
The Magnetic Messaging Framework: who you are, who you're for, what you stand for, and the story you tell. Your team writes on brand every single time. Emails, proposals, LinkedIn, whatever. And the robots get it too.
- 2Guaranteed
A revamped, AI-native website.
The homepage first, because it's the most expensive real estate you own, rebuilt so a human and an AI can both tell who you are in ten seconds. Then the rest of your site grows around it on the same story, page by page, inside the site you already have. One that passes the test you just ran.
- 3Guaranteed
AI names you 2X as often.
On your buyers' top 10 questions. If we miss, we keep working on our dime.
04
How the 90 days run
Weeks 1 to 3
Pull the truth.
Founder sessions, customer interviews, the competitor AI keeps naming. We agree your buyers' top 10 questions and measure your baseline score.
Weeks 4 to 8
Build the story.
The framework gets written. The website gets rebuilt on it. Your team gets the language.
Weeks 9 to 12
Broadcast and measure.
The story goes out across the web and we track the score weekly against the baseline.
05
The guarantee, in plain terms
We measure how often AI names you on your buyers' top 10 questions before we start. In 90 days that number doubles, or we keep working at no additional cost until it does, for up to 90 more days. Your story in writing and your rebuilt website ship inside the same 90 days.
The fine print, written like a human:
- The top 10 questions get agreed in week one, in writing, with you.
- The score is measured by Peec AI, a third-party AI visibility tool, not by us.
- If your baseline is zero, we agree a floor on the clarity call, because double zero is still zero.
- You show up for the sessions and ship the website. We do everything else.
06
Who this is for
Founders and CEOs of B2B companies past $5M in revenue who are tired of watching weaker competitors get recommended. You're the one who decides. Your CRO is probably the one who sent you here.
This is for teams already spending $5K+ a month on marketing. If that's a stretch, no hard feelings.
07
Questions founders ask
Is this SEO or AEO?
Those are tactics for getting a story found. This fixes the story. We do broadcast it across the web, because the robots have to read it somewhere, but the work starts with what you say, and SEO shops start with where you say it.
What counts as AI "naming" us?
Your company appears in the answer, by name, to one of the agreed top 10 questions, across the major AI engines we track. Mentioned, recommended or compared all count. A link nobody reads doesn't.
What if we already have a marketing team?
Good. They get the framework and the language, and they stop guessing. The in-house team runs faster after this, because the story finally exists in writing.
What happens on the clarity call?
We run your Brand Signal Score on your homepage, live. Nineteen criteria, including whether AI recommends you in your category. One number, in 30 minutes, whether you hire us or not.
Run the test. Then run your score.
30 minutes. One number. Zero pitch until you ask for one.
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